•   Upscaling and International Expansion FEK23ÅAD04-3001 07.01.2025-27.04.2025  5 credits  (FEK22D-Å) +-
    Competence objectives of the study unit
    The student:
    - understands the principles of enabling scalable business operations
    - can identify and analyze general approaches for international expansion
    - knows marketing in an international business environment
    - is familiar with financing alternativies for scalable and international expansion
    - is able to consider different expansion alternatives from a sustainability perspective
    Prerequisites
    20 ects in marketing
    Content of the study unit
    - scalable business operations
    - methods for international expansion and market entry
    - international marketing
    - financing
    Name of lecturer(s)

    Maria Westerlund

    Learning methods

    - resurstillfällen
    - självstudier
    - presentationer/inlämningsuppgifter (not translated)

    Objects, timing and methods of assessment

    - Slutprojekt (50%): En detaljerad tillväxt- och expansionsplan
    - Individuella inlämningsuppgifter (30%): Marknadsanalys, strategiutveckling, etc.
    - Aktivt deltagande och grupparbeten (20%): Diskussioner och presentationer under kursens gång (not translated)

    Teaching language

    Swedish

    Timing

    07.01.2025 - 27.04.2025

    Enrollment date range

    02.12.2024 - 02.03.2025

    Group(s)
    • FEK22D-Å
    Responsible unit

    Faculty of Business

    Teachers and responsibilities

    Kim Friman

    Degree Programme(s)

    Degree Programme in Business Administration

    Campus

    Åbo, Henriksgatan 7

    RDI share

    0.00 credits

    Share of online studies

    0.00 credits

    Assessment scale

    H-5