Academic year 2023 - 2024

•   360° of Strategic Business Communication MBA22DBM09-3001 01.08.2023-31.12.2023  5 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  Objectives of the study unit:
  To provide students with an understanding of the role of communication in process of directing and influencing people in an organization as well as the knowledge of integrated marketing communication.
  Learning objectives:
  After the course the students will have an understanding of:
  - Corporate internal communication
  - Corporate external communication
  - Integrated marketing communication
  - Communication tools used in integrated marketing communication (IMC)

  Prerequisites

  No prerequisites

  Content of the study unit

  Content of the study unit:
  Corporate internal communication
  Corporate external communication
  Integrated marketing communication
  Communication tools used in integrated marketing communication

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  Participation in the online lessons and in the contact lessons, returned tasks.

  Assessment criteria – good (3-4)

  Good (3) and Very good (4)
  Active participation in the online and in the contact lessons, returned tasks with good outcomes.

  Assessment criteria – excellent (5)

  Excellent (5)
  Very active participation in the online lessons and in the contact lessons, returned tasks with excellent outcomes.

  ---

  Mode of delivery

  Face-to-face

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  15.06.2023 - 10.09.2023

  • 5 credits

  Group(s)

  • DBM23HF-V
  • DBM22HP-V
  • DBM22HF-V

  Teachers and responsibilities

  Henrik Virtanen

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

•   Academic Reading and Writing MBA22DBM06-3002 01.08.2023-31.12.2023  2 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  Objective of the course is to prepare students in developing their skills in text based, themed reading and writing tasks. Through reading and writing process the students are supported to critical thinking and decision making in the use of evidence, sources for effective essays.

  Prerequisites

  No prerequisities.

  Content of the study unit

  Contents:
  Reference management in academic writing
  Student writing on specific theme and feedback on student writing
  Oral presentation or poster presentation

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  Participating in the contact lessons and in the online lessons, returned tasks.

  Assessment criteria – good (3-4)

  Good (3) and Very good (4)
  Active participation in the contact lessons and in the online lessons, returned tasks with good outcomes.

  Assessment criteria – excellent (5)

  Excellent (5)
  Very active participation in the contact lessons and in the online lessons, returned tasks with excellent outcomes.

  ---

  Mode of delivery

  Face-to-face

  Learning methods

  Competence objectives of the study unit
  Objective of the course is to prepare students in developing their skills in text based, themed reading and writing tasks. Through reading and writing process the students are supported to critical thinking and decision making in the use of evidence, sources for effective essays.
  
  Content of the study unit
  Student writing on specific theme and feedback on student writing. Oral presentation or poster presentation

  Objects, timing and methods of assessment

  Assessment criteria
  Assessment criteria – satisfactory (1-2)
  Sufficient (1) and Satisfactory (2)
  Participating in the contact lessons, returned tasks.
  Assessment criteria – good (3-4)
  Good (3) and Very good (4)
  Active participating in the contact lessons, returned tasks with good outcomes.
  Assessment criteria – excellent (5)
  Excellent (5)
  Very active participating in the contact lessons, returned tasks with excellent outcomes.
  Approved / Failed
  Evaluation:
  Numerical for PASS from 1 to 5 and
  0 for FAIL: No participating in the contact lessons, no returned tasks.

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  15.06.2023 - 10.09.2023

  • 2 credits

  Group(s)

  • DBM23HF-V
  • DBM23HP-V

  Teachers and responsibilities

  Hanna Kuusisto

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

  Student's schedule and workload

  2 credits = 54 hours work including lectures and independent work.

•   Digital Tools in Business 2 MBA22DBM082-3001 01.08.2023-31.07.2024  6 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  Objectives of the study unit:
  To provide students with the skill to use different digital tools needed in their field of business. The students will demonstrate competency by completing individual projects.
  
  Learning objectives (LOs):
  The course is divided into three modules where each module is 2 credits.
  
  Learning objective of module 1: Adobe programs
  The student has ability to use Adobe programs to visually communicate information and ideas and create marketing material.
  
  Learning objective of module 2: User Experience Design
  The student has the basic knowledge of user experience design when it comes to creating user friendly and good-looking apps and websites. The student can use Adobe programs to create the UX Design.
  
  Learning objective of module 3: Robotic process automation and AI
  The student has a basic understanding of the concept of Robotic Process Automation, AI and machine learning. The students can program a process robot in UiPath and understands the possibilities of Robotic Process Automation in their field of business.

  Prerequisites

  No prerequisites

  Content of the study unit

  Contents of the study unit:
  Adobe Photohop/Illustrator/InDesign/XD, Robotic Process Automation, UiPath, Artificial Intelligence and machine learning

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  The student presents and returns a portfolio. The student has a basic understanding of the subject and has done a part of the practical tasks.

  Assessment criteria – good (3-4)

  The student has a good portfolio and a good presentation of the portfolio. The student has a good understanding of the subject, and the practical task is well done.

  Assessment criteria – excellent (5)

  The student has an excellent portfolio and an excellent presentation of the portfolio. The student has an in-depth understanding of the subject, and the practical task has been done with excellence.

  ---

  Mode of delivery

  Face-to-face

  Learning material

  Material on Moodle and material on LinkedIn Learning (students will get license to LinkedIn Learning)

  Learning methods

  The student will look through the LinkedIn Learning video material assigned by the instructor and make notes based on the videos. Practical tasks, that are based on video material are done and presented as a screen recording.
  
  There will be on site classes in computer lab with possibility to join online.

  Teaching language

  English

  Timing

  01.08.2023 - 31.07.2024

  Enrollment date range

  02.07.2023 - 05.09.2023

  • 6 credits

  Group(s)

  • DBM23HF-V
  • DBM22HP-V

  Teachers and responsibilities

  Linda Jönn

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

  Exam dates and retake possibilities

  TASK 1 DEADLINE: Digital Tools in Business: Marketing and graphic design: Tue 12 Dec 2023
  
  TASK 2 DEADLINE: Digital Tools in Business: Marketing and graphic design: Sun 07 Jan 2024
  
  TASK 3 DEADLINE: Digital Tools in Business: Process Automation:
  Sun 19 May 2024
  
  Practical tasks, that are based on video material are done and presented as a screen recording.

  Internationa connections

  6 cr x 27 hours = 162 hours
  
  Marketing and Graphic Design part (4 cr)
  4 cr x 27 hours = 108 hours
  Contact hours: approx 16 hours
  Self study: 94 hours (approx 7 hours per week in 13 weeks)
  
  Process Automation (2 cr)
  2 cr x 27 hours = 54 hours
  Contact hours: approx 10 hours
  Self study: 44 hours (approx 5 hours per week in 9 weeks)

  Assessment criteria

  0 for FAIL: No participation in the contact lessons, no participation in the online lessons, no presentation tasks, no returned tasks.

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  The student hands in a presentation video where practical tasks are presented. At least 60% (grade 1) / 70% (grade 2) of the practical tasks are done according to instructions.

  Assessment criteria – good (3-4)

  Assessment criteria – good (3)
  The student hands in a good presentation video where practical tasks are presented.
  At least 75% of the practical tasks are done according to instructions. The student has looked through all video material assigned by the tutor and handed in notes based on the videos.
  
  Assessment criteria – very good (4)
  The student hands in a very good presentation video where practical tasks are presented.
  Most of the practical tasks are very well done according to instructions. The student has looked through all video material assigned by the tutor and handed in well-structured notes based on the videos.
  Hand-in must be done within two weeks after deadline.

  Assessment criteria – excellent (5)

  Assessment criteria – excellent (5)
  The student hands in an excellent presentation video where practical tasks are presented.
  All practical tasks are done with excellence according to instructions. The student has looked through all video material assigned by the tutor and handed in well-structured notes based on the videos.
  Hand-in must be done before deadline.

•   Digital Tools in Business: Communication MBADBM0811-3001 01.08.2023-31.12.2023  2 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  To provide students with the skill to use different digital tools needed in their field of business. The students will demonstrate competency by completing individual projects.
  
  Learning Objectives:
  The student can use programs for digital communication and can visually present processes and organizational structures.

  Content of the study unit

  Content of the study unit
  Software to create presentations (eg. Microsoft Sway and PowerPoint), digital tools for communication in the team (eg. Microsoft SharePoint, PowerApps, OneDrive, and Teams), tools for visually presenting processes and organizational structures (eg Microsoft Visio)
  
  The student will look through the LinkedIn Learning video material assigned by the instructor and make notes based on the videos. Practical tasks, that are based on video material are done and presented as a screen recording.
  
  Practical tasks are divided into the following parts: A) Digital collaboration tools, B) Creating a basic app, C) Presentation tools, and D) Creating organizational and process charts.

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Assessment criteria – satisfactory (1-2)
  Sufficient (1) and Satisfactory (2)
  The student hands in a presentation video where practical tasks are presented. At least 60% (grade 1) and 70% (grade 2) of the practical tasks are done according to instructions.

  Assessment criteria – good (3-4)

  Assessment criteria
  Good (3)
  The student hands in a good presentation video where practical tasks are presented.
  At least 75% of the practical tasks are done according to instructions. The student has looked through all video material assigned by the instructor and handed in notes based on the videos.
  
  Very good (4)
  The student hands in a very good presentation video where practical tasks are presented.
  Most of the practical tasks are very well done according to instructions. The student has looked through all video material assigned by the instructor and handed in well-structured notes based on the videos.

  Assessment criteria – excellent (5)

  Assessment criteria
  Excellent (5)
  The student hands in an excellent presentation video where practical tasks are presented.
  All practical tasks are done with excellence according to instructions. The student has looked through all video material assigned by the instructor and handed in well-structured notes based on the videos.

  ---

  Mode of delivery

  Face-to-face

  Learning material

  Material on Moodle and material on LinkedIn Learning (students will get license to LinkedIn Learning)

  Learning methods

  The student will look through the LinkedIn Learning video material assigned by the instructor and make notes based on the videos. Practical tasks, that are based on video material are done and presented as a screen recording.
  
  There will be on site classes in computer lab with possibility to join online.

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  02.07.2023 - 10.09.2023

  • 2 credits

  Group(s)

  • DBM23HF-V
  • DBM23HP-V

  Teachers and responsibilities

  Linda Jönn

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

  Exam dates and retake possibilities

  DEADLINE Digital tools for business: Communication
  Sun 15 Oct 2023
  
  Practical tasks, that are based on video material are done and presented as a screen recording.

  Student's schedule and workload

  2 cr x 27 hours = 54 hours
  
  Contact hours: 9 hours
  Self study: 45 hours (approx 7 hours per week in 6 weeks)

  Assessment criteria

  0 for FAIL: No participation in the contact lessons, no participation in the online lessons, no presentation tasks, no returned tasks.

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  The student hands in a presentation video where practical tasks are presented. At least 60% (grade 1) / 70% (grade 2) of the practical tasks are done according to instructions.

  Assessment criteria – good (3-4)

  Assessment criteria – good (3)
  The student hands in a good presentation video where practical tasks are presented.
  At least 75% of the practical tasks are done according to instructions. The student has looked through all video material assigned by the tutor and handed in notes based on the videos.
  
  Assessment criteria – very good (4)
  The student hands in a very good presentation video where practical tasks are presented.
  Most of the practical tasks are very well done according to instructions. The student has looked through all video material assigned by the tutor and handed in well-structured notes based on the videos.
  Hand-in must be done within two weeks after deadline.

  Assessment criteria – excellent (5)

  Assessment criteria – excellent (5)
  The student hands in an excellent presentation video where practical tasks are presented.
  All practical tasks are done with excellence according to instructions. The student has looked through all video material assigned by the tutor and handed in well-structured notes based on the videos.
  Hand-in must be done before deadline.

•   Exploring the World of Digital Marketing Communication MBA22DBM10-3001 01.08.2023-31.12.2023  5 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  Objectives of the study unit:
  To provide students with an understanding and knowledge of digital marketing and its role in planned and strategic marketing communication.
  After the course, the students will have an understanding of:
  - Digital marketing channels
  - How and why to use digital marketing for different goals in media strategy
  - The latest digital ad technologies
  - How to develop, evaluate, and execute a digital marketing plan and strategy

  Prerequisites

  No prerequisites

  Content of the study unit

  Contents of the study unit:
  - Digital marketing channels
  - How and why to use digital marketing for different goals in media strategy
  - The latest digital ad technologies
  - How to develop, evaluate, and execute a digital marketing plan and strategy

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  Participation in the online lessons and in the contact lessons, returned tasks.

  Assessment criteria – good (3-4)

  Good (3) and Very good (4)
  Active participation in the online and in the contact lessons, returned tasks with good outcomes.

  Assessment criteria – excellent (5)

  Excellent (5)
  Very active participation in the online lessons and in the contact lessons, returned tasks with excellent outcomes.

  ---

  Mode of delivery

  Face-to-face

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  15.06.2023 - 10.09.2023

  • 5 credits

  Group(s)

  • DBM23HF-V
  • DBM22HP-V
  • DBM22HF-V

  Teachers and responsibilities

  Henrik Virtanen

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

•   Financial Analysis MBA22DBM04-3002 01.08.2023-31.12.2023  3 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  This course aims to strengthen student's understanding of the fundamental concepts, tools, and practices of Financial Accounting. Also, to build student's analytical skills of financial data to support decision making. On successful completion of this unit, students will be in a position to build, read, interpret and analyze financial statements such as the statement of financial position, cash flow statement, and income statement.
  
  Learning objectives(LOs):
  LO1: Demonstrate an understanding of Accounting function within a business
  LO2: Apply financial accounting technics to build and interpret financial statements
  LO3: Analyse and interpret and review financial accounting information.

  Prerequisites

  No prerequisities

  Content of the study unit

  Hands-on training in analysis of state of incomes, balance sheets and cash flow based on real life cases. Key metrics - an ever growing field of indexes, markers and acronyms and - what do these mean? Profitability analysis and the impact of periodic service and maintenance, claim handling and credit losses affecting financial results. Environmental accounting and sustainability accounting.

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  Participating in the online and contact lessons, returned tasks.

  Assessment criteria – good (3-4)

  Good (3) and Very good (4)
  Active participation in the online and in the contact lessons, returned tasks with good outcomes.

  Assessment criteria – excellent (5)

  Excellent (5)
  Very active participation in the online and in the contact lessons, returned tasks with excellent outcomes.

  ---

  Mode of delivery

  Face-to-face

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  15.06.2023 - 10.09.2023

  • 3 credits

  Group(s)

  • DBM23HF-V
  • DBM23HP-V

  Teachers and responsibilities

  Rosmeriany Nahan-Suomela, Suzana Canteiro Vasconcelos Tavares Heikkilä, Jörgen Strid

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

•   Organizational Development MBA22DBM02-3002 01.08.2023-31.12.2023  3 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  To widen the student’s understanding of organization theory and its importance in today’s industrial environment. To strengthen insight concerning the importance of balancing business ideas, customer expectations, and experiences to organizational structuring. To enhance the student’s understanding of individual/team behavior in organizations and to strengthen and establish strategies in developing, growing, and changing businesses. The students will develop decision-making skills regarding the organizational mix between in-house processes versus subcontracting and outsourcing linked to value creation.
  
  Learning Objectives:
  LO1: The student understands the complexity of organizational development and is familiar with its key theories and their contribution to modern management and leadership practices.
  
  LO2: The student can analyze and discuss the different organizational development perspectives and discuss and justify their utilization in a real-life organizational case.

  Prerequisites

  No prerequisities

  Content of the study unit

  Organization theory, trends and future. Different paradigms, strategies and structures of organizations. Rapid market changes, the slower organizational changes and the very slow individual changes. How to change organizations. Learning in organizations. The entrepreneurial spirit, Operational excellence and organizing for the future. About exits.

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  Participation in the online and in the contact lessons, returned tasks.

  Assessment criteria – good (3-4)

  Good (3) and Very good (4)
  Active participation in the online and in the contact lessons, returned tasks with good outcomes.

  Assessment criteria – excellent (5)

  Excellent (5)
  Very active participation in the online and in the contact lessons, returned tasks with excellent outcomes.

  ---

  Mode of delivery

  Face-to-face

  Learning methods

  Competence objectives of the study unit
  To widen the student’s understanding of organization theory and its importance in today’s industrial environment. To enhance the student’s understanding of individual/team behavior in organizations and to strengthen and establish strategies in developing, growing, and changing businesses.
  
  Content of the study unit
  Organization theory, trends and future. Different paradigms, strategies and structures of organizations. Rapid market changes, the slower organizational changes and very slow individual changes. How to change organizations. Learning in organizations.
  
  Learning Objectives in this course are:
  1. The student understands the complexity of organizational development and is familiar with its key theories and their contribution to modern management and leadership practices.
  2. The student can analyze and discuss the different organizational development perspectives and discuss and justify their utilization in a real-life organizational case.
  
  Assessment and grading of the course
  Passing the course requires the student has submitted the Moodle Discussion notes (2) and the Course Assignment (one essay) within the given timeline. The course is assessed based on the Course Assignment. The two smaller assignments are based on reading materials and passing them requires posting a note on Moodle Discussion board. The Course Assignment is an essay, where smaller assignment notes can be reused and further developed. The Course Assignment task is an essay included with a reference list. References are not counted in the word limit. Course assignment layout should follow Novia’s guidelines for academic writing and referencing. Course assignment is submitted to Moodle as a separate file (word/pdf).

  Objects, timing and methods of assessment

  Assessment and grading of the course
  Passing the course requires the student has submitted the Moodle Discussion notes (2) and the Course Assignment (one essay) within the given timeline. The course is assessed based on the Course Assignment. The two smaller assignments are based on reading materials and passing them requires posting a note on Moodle Discussion board. The Course Assignment is an essay, where smaller assignment notes can be reused and further developed. The Course Assignment task is an essay included with a reference list. References are not counted in the word limit. Course assignment layout should follow Novia’s guidelines for academic writing and referencing. Course assignment is submitted to Moodle as a separate file (word/pdf).

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  15.06.2023 - 10.09.2023

  • 3 credits

  Group(s)

  • DBM23HF-V
  • DBM23HP-V

  Teachers and responsibilities

  Outi Ihanainen-Rokio

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

  Student's schedule and workload

  3 cr = 81 h studying; including lectures, assignments, discussions and preparations for presentations.

•   Self-Leadership and Personal Development MBA22DBM01-3002 01.08.2023-31.12.2023  5 credits  (DBM23HF-V, ...) +-
  Competence objectives of the study unit

  To develop the student’s ability to understand his/her own behavior in the leadership context. To develop insight and the ability to identify and address personal and interpersonal development needs. The student strengthens his/her self- knowledge while developing and adopting the ability to understand and lead people.

  Prerequisites

  no prerequisities

  Content of the study unit

  Learning Outcomes:
  LO 1: Basics of Behavioral Science. Self-awareness, self-reflection, critical self-review. Self-leadership for personal development and evaluation for personal development and for change.
  LO 2: Personality psychology, modern test methods, and other analysis for self-evaluation.
  LO 3: Individuals in teams building networks, partnerships. Working with others in a cross-cultural context. Fundamentals of decision-making.

  Assessment criteria

  Assessment criteria – satisfactory (1-2)

  Sufficient (1) and Satisfactory (2)
  Participating in the online and contact lessons, returned tasks.

  Assessment criteria – good (3-4)

  Good (3) and Very good (4)
  Active participating in the online and contact lessons, returned tasks with good outcomes.

  Assessment criteria – excellent (5)

  Excellent (5)
  Very active participating in the online and contact lessons, returned tasks with excellent outcomes.

  ---

  Mode of delivery

  Face-to-face

  Learning material

  To be announced at course start.

  Learning methods

  Competence objectives of the study unit
  To develop the student’s ability to understand his/her own behavior in the leadership context. To develop insight and the ability to identify and address personal and interpersonal development needs. The student strengthens his/her self-leadership while developing and adopting the ability to understand and lead people.
  
  Prerequisites
  
  Content of the study unit
  Basics of Behavioral Science. Self-awareness, self-reflection and personal development. Critical self-review and evaluation for personal leadership and for change. Personality psychology, modern test methods and other analysis for self-evaluation. Individuals in teams building networks, partnerships. Fundamentals of decision-making and communication theory.

  Teaching language

  English

  Timing

  01.08.2023 - 31.12.2023

  Enrollment date range

  15.06.2023 - 10.09.2023

  • 5 credits

  Group(s)

  • DBM23HF-V
  • DBM23HP-V

  Teachers and responsibilities

  Rosmeriany Nahan-Suomela, Outi Ihanainen-Rokio

  Responsible unit

  Faculty of Business

  Degree Programme(s)

  Degree Programme in Digital Business and Management

  Assessment scale

  H-5

  Student's schedule and workload

  5 cr = 135 h studying; including lectures, assignments, discussions and preparations for presentations.

Academic year 2024 - 2025

There is no implementations attached to this degree programme.