Study guide
Home > Curriculum Archives > Youth Education > Degree Programme in Business Administration > Företagsekonomi h19, dagstudier, Åbo, Marketing

Företagsekonomi h19, dagstudier, Åbo, Marketing

2019

Select years, semesters and periods to show (when only one year is selected) by clicking buttons below. (S = Spring, A = Autumn)
Year of study 1 2 3 4
Search for study unit: ECTS 1 2 3 4 1A 1S 2A 2S 3A 3S 4A 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2
CORE STUDIES
                                                       
Profitable Entrepreneurship
                                                       
Professional Profile and Working Environment of a BBA 5
       
             
                       
Management Accounting and Budgeting 5
       
             
                       
Economics and Mathematics 3  
       
                 
                   
Company Law 3
     
           
                             
Finnish 3
       
             
                       
English 3
     
           
                             
Teamwork, Projects and Entrepreneurship
                                                       
Introduction to Academic Studies 3
     
           
                             
Projects 5
     
           
                             
Professional Teamwork 5
     
           
                             
Business Economy and Entrepreneurship 5
     
           
                             
Financial Accounting 5
     
           
                             
Principles of Marketing 5
       
             
                       
IT 3
     
           
                             
Swedish 3
       
             
                       
5330032213000016167771.51.50000000000
PROFESSIONAL STUDIES
                                                       
Business Management and Development
                                                       
Organization and Multi-professional Leadership 5  
       
                 
                   
Human Resource Management 5  
         
                   
             
Contract Law 3  
       
                 
                   
Business Finnish (Yritysviestintä) 3  
       
                 
                   
Managing Customer Relationships and New Markets
                                                       
Managing Customer Relationships 5  
       
                 
                   
Market Analysis 5  
         
                   
             
Statistics 3  
         
                   
             
Professional English 3  
       
                 
                   
Elective Foreign Language 1 3
       
             
                       
Economy and Society
                                                       
National Economy 5    
         
                       
         
Labour Law 3    
         
                       
         
Elective Foreign Language 2 3    
         
                       
         
Development Methods and Academic Writing
                                                       
Research and Development Methods 5    
         
                       
         
Academic Writing 3    
           
                         
   
3321900319131630001119.59.54.34.34.38811100
ELECTIVE PROFESSIONAL STUDIES
(Select 45 ECTS)
                                                       
The Customer, the Brand and the Legal Aspect
                                                       
Communication and PR 5    
         
                       
         
Building and Developing Brands 5  
       
                 
                   
Sales Skills and Management 5  
         
                   
             
Marketing Law 5    
         
                       
         
New Markets, New Communication
                                                       
Visual Communication 5  
       
                 
                   
Digital Marketing 5  
         
                   
             
Digital Analytics 5    
         
                       
         
From International to Global Marketing 5    
           
                         
   
Service Design 5    
           
                         
   
0202500010101510000000553.33.33.37.57.53.33.33.300
ELECTIVE STUDIES
(Select 10 ECTS)
                                                       
PRACTICAL TRAINING
                                                       
Work Placement
                                                       
General Work Placement 9
       
             
                       
Business Work Placement 9  
         
                   
             
Specialization Work Placement 12      
           
                             
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DEGREE THESIS
                                                       
Degree Thesis
                                                       
Degree Thesis 1 5    
         
                     
   
Degree Thesis 2 5    
           
                         
   
Degree Thesis and Maturity Test 5      
           
                             
0010500002850000000000112.672.672.672.52.5
ECTS credits per period / semester / academic year 65 64 54 17 32 33 32 32 33 21 17 16 16 11 11 11 16 16 10.6 10.6 10.6 16.5 16.5 7.3 7.3 7.3 9 9

Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.

Företagsekonomi h19, dagstudier, Åbo

Description

Studies at Business Administration within Novia in Turku offers you various possibilities. Besides the curricula you will develop your team leader and project management skills. You will be familiar with several tool for business development, you also have the possibility to start your own company as a member of a student team.

We offer profiling in accounting, marketing management and hospitality.

Objective

Within their education, students develop competences for diverse career opportunities in business administration. The students foster an entrepreneurial mindset during their studies.

Students acquire knowledge of fundamental principles of business administration and business development, with specialized knowledge in the area they choose to specialize in. Additionally, students gain insights into decision-making and leadership within various organizations. They will also be able to apply their knowledge from an international perspective.

Students practice being critical thinkers, who can utilize existing tools but also challenge them with new innovations. Furthermore, students develop awareness of sustainability issues, their significance, and challenges and opportunities that are faced by the business world and the green transition.