International networking and marketing in bioeconomyLaajuus (3 cr)
Code: BE22BE50
Credits
3 op
Objective
The student:
- knows how to develop and maintain customer relations
- knows how to prepare a focused and effective attendance in an international exhibition
- understand the importance of growing a proffessional network
- can identify and analyze customer centered marketing and critically evaluate marketing materials.
Content
Relational marketing
Event marketing
Professional networks
Personal learning environments
The course is based on several of the global sustainbable development goals, in particular Decent work and economic growth
Qualifications
no prerequisites
Assessment criteria, satisfactory (1)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a satisfactory level.
Assessment criteria, good (3)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a good level.
Assessment criteria, excellent (5)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a excellent level.
Materials
articles and books recommended by the teacher in charge of the course
Enrollment
02.12.2024 - 12.01.2025
Timing
07.01.2025 - 31.07.2025
Number of ECTS credits allocated
3 op
Mode of delivery
Contact teaching
Unit
Faculty of Bioeconomy
Teaching languages
- English
Degree programmes
- Degree Programme in bioeconomy
Teachers
- Gunnar Salingre
Groups
-
BE23DS-ESkogsbruksingenjör (YH), h23, Bioekonomi, dagstudier
Objective
The student:
- knows how to develop and maintain customer relations
- knows how to prepare a focused and effective attendance in an international exhibition
- understand the importance of growing a proffessional network
- can identify and analyze customer centered marketing and critically evaluate marketing materials.
Content
Relational marketing
Event marketing
Professional networks
Personal learning environments
The course is based on several of the global sustainbable development goals, in particular Decent work and economic growth
Evaluation scale
H-5
Assessment criteria, satisfactory (1)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a satisfactory level.
Assessment criteria, good (3)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a good level.
Assessment criteria, excellent (5)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a excellent level.
Qualifications
no prerequisites
Enrollment
15.06.2024 - 09.03.2025
Timing
02.09.2024 - 27.04.2025
Number of ECTS credits allocated
3 op
Mode of delivery
Contact teaching
Unit
Faculty of Bioeconomy
Teaching languages
- English
Degree programmes
- Degree Programme in bioeconomy
Teachers
- Johnny Sved
Groups
-
BE22DA-EAgrolog (YH), h22, Bioekonomi, dagstudier
Objective
The student:
- knows how to develop and maintain customer relations
- knows how to prepare a focused and effective attendance in an international exhibition
- understand the importance of growing a proffessional network
- can identify and analyze customer centered marketing and critically evaluate marketing materials.
Content
Relational marketing
Event marketing
Professional networks
Personal learning environments
The course is based on several of the global sustainbable development goals, in particular Decent work and economic growth
Evaluation scale
H-5
Assessment criteria, satisfactory (1)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a satisfactory level.
Assessment criteria, good (3)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a good level.
Assessment criteria, excellent (5)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a excellent level.
Qualifications
no prerequisites
Enrollment
01.12.2023 - 21.04.2024
Timing
22.04.2024 - 31.07.2024
Number of ECTS credits allocated
3 op
Mode of delivery
Contact teaching
Unit
Faculty of Bioeconomy
Teaching languages
- English
Degree programmes
- Degree Programme in bioeconomy
Teachers
- Gunnar Salingre
Groups
-
BE22DS-ESkogsbruksingenjör (YH), h22, Bioekonomi, dagstudier
Objective
The student:
- knows how to develop and maintain customer relations
- knows how to prepare a focused and effective attendance in an international exhibition
- understand the importance of growing a proffessional network
- can identify and analyze customer centered marketing and critically evaluate marketing materials.
Content
Relational marketing
Event marketing
Professional networks
Personal learning environments
The course is based on several of the global sustainbable development goals, in particular Decent work and economic growth
Evaluation scale
H-5
Assessment criteria, satisfactory (1)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a satisfactory level.
Assessment criteria, good (3)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a good level.
Assessment criteria, excellent (5)
Students fulfill the objectives of the course, and in the relevant course-making compulsory elements, at a excellent level.
Qualifications
no prerequisites