Service Design Methods and ToolsPoäng (5 sp)
Kod: SD22SD02
Poäng
5 op
Studieperiodens (kursens) lärandemål
After completing the course, the student is able to:
- put in practise established, research-based service design methods, especially in order to gain, analyse and utilise customer/user insights
- use different tools to visualise different stages of the service design process
- work proactively and creatively and start, manage, validate and analyse a service design project
- design and offer alternative solutions to service design challenges
Studieperiodens (kursens) innehåll
Service design process:
- starting points, definition
- identification of customer's problems and needs
- strategic planning
- engagement, co-design
- design (idea generation, concept design, prototyping)
- service production
- piloting and launching
- evaluation
Service design methods e.g:
- probes, observation, service safari, interviews, benchmarking, trend analysis, visualisation, prototyping, validation
Service design tools e.g:
- mind map, story board, personas, customer journey map, scenarios, service concept, service blueprint, business model canvas
Service design project - adapting theory to a real working life project with a commissioner
Förkunskapskrav
Competency objectives for Service Design Thinking -course or corresponding competences obtained.
Anmälningstid
15.06.2024 - 30.10.2024
Tajmning
31.10.2024 - 31.12.2024
Antal studiepoäng
5 op
Prestationssätt
Kontaktundervisning
Ansvarig enhet
Institutionen för företagsekonomi
Undervisningsspråk
- Englanti
Antal studerande (min. - max.)
0 - 40
Utbildning
- Service Design
Lärare
- Reija Anckar
Lärare
Reija Anckar
Grupper
-
SD24P-ÅService Design, 2024, part-time
-
SD24H-ÅService Design, 2024, full-time
Lärandemål
After completing the course, the student is able to:
- put in practise established, research-based service design methods, especially in order to gain, analyse and utilise customer/user insights
- use different tools to visualise different stages of the service design process
- work proactively and creatively and start, manage, validate and analyse a service design project
- design and offer alternative solutions to service design challenges
Innehåll
Service design process:
- starting points, definition
- identification of customer's problems and needs
- strategic planning
- engagement, co-design
- design (idea generation, concept design, prototyping)
- service production
- piloting and launching
- evaluation
Service design methods e.g:
- probes, observation, service safari, interviews, benchmarking, trend analysis, visualisation, prototyping, validation
Service design tools e.g:
- mind map, story board, personas, customer journey map, scenarios, service concept, service blueprint, business model canvas
Service design project - adapting theory to a real working life project with a commissioner
Vitsordsskala
H-5
Förkunskapskrav
Competency objectives for Service Design Thinking -course or corresponding competences obtained.
Anmälningstid
15.06.2023 - 31.10.2023
Tajmning
01.08.2023 - 31.12.2023
Antal studiepoäng
5 op
Andel virtuell undervisning
3 op
FUI-andel
4 op
Prestationssätt
40 % Kontaktundervisning, 60 % Virtuell undervisning
Ansvarig enhet
Institutionen för företagsekonomi
Undervisningsspråk
- Englanti
Antal studerande (min. - max.)
15 - 45
Utbildning
- Service Design
Lärare
- Reija Anckar
- Elina Vartama
Lärare
Elina Vartama
Grupper
-
SD23HF-ÅService Design, full-time studies, h23
-
SD23HP-ÅService Design, part-time studies, h23
Lärandemål
After completing the course, the student is able to:
- put in practise established, research-based service design methods, especially in order to gain, analyse and utilise customer/user insights
- use different tools to visualise different stages of the service design process
- work proactively and creatively and start, manage, validate and analyse a service design project
- design and offer alternative solutions to service design challenges
Innehåll
Service design process:
- starting points, definition
- identification of customer's problems and needs
- strategic planning
- engagement, co-design
- design (idea generation, concept design, prototyping)
- service production
- piloting and launching
- evaluation
Service design methods e.g:
- probes, observation, service safari, interviews, benchmarking, trend analysis, visualisation, prototyping, validation
Service design tools e.g:
- mind map, story board, personas, customer journey map, scenarios, service concept, service blueprint, business model canvas
Service design project - adapting theory to a real working life project with a commissioner
Vitsordsskala
H-5
Förkunskapskrav
Competency objectives for Service Design Thinking -course or corresponding competences obtained.