Sales and sales management (5 cr)
Code: FEK22ÅDM02-3002
General information
Enrollment
01.12.2023 - 16.01.2024
Timing
08.01.2024 - 31.03.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Business
Teaching languages
- Svenska
Degree programmes
- Degree Programme in Business Administration
Teachers
- Kim Friman
Objective
The student:
- knows structuring, management and quality guarantee in sales
- masters sales techniques and knows how to close a deal
- is able to set up goals, follow up and motivate
- has basic knowledge in customer behaviour and how to apply that in sales
- has knowledge in sales systematics and can apply that in practice
Content
- the nine rules on how to organise sales
- sales communication skills
- management of sales force: individuals and teams
- behaviour and MAWA process
Evaluation scale
H-5
Qualifications
Basics in Marketing