Study Guide

Objective

identify and understand the characteristics of the creative and cultural sector

explore your own possibilities as a creator and entrepreneur

explore different options and scenarios in your creative and entrepreneurial endeavours

use tools for client work, business development and branding

structure and visualise your creative and entrepreneurial goals and plans

take an active approach to your future as a creator and entrepreneur

Content

Entrepreneurship in the cultural sector - an inspirational lecture

The Vision, Business & Brand - familiarising ourselves with processes such as customer journeys, problem solving and idea generation, building and communicating the brand.

The Goals & Plan - learn how to set goals and plan for the future.

Evaluation scale

H-5

Assessment criteria, approved/failed

Participation in contact teaching and submitted, approved course assignments

Qualifications

professional working experience in the creative sector