Market Analysis (5 cr)
Code: FEK23ÅDA01-3002
General information
Enrollment
02.12.2024 - 31.12.2024
Timing
07.01.2025 - 27.04.2025
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Business
Campus
Åbo, Henriksgatan 7
Teaching languages
- Svenska
Degree programmes
- Degree Programme in Business Administration
Teachers
- Niklas Sundström
- Annemari Andrésen
- Håkan Sourander
Teacher in charge
Maria Westerlund
Groups
-
FEK23D-ÅTradenom (YH), h23, dagstudier, Åbo
Objective
The student:
- masters the process and tools to be able to carry out a market analysis in practice
- can utilise statistical data
- is able to present the results of a market analysis
Content
- a market analysis project
- presentation and action plan based on the project
Evaluation scale
H-5
Qualifications
- Inga