Strategic Account Management (3 cr)
Code: PRE22MF04-3001
General information
Enrollment
02.07.2025 - 02.02.2026
Timing
02.02.2026 - 31.03.2026
Number of ECTS credits allocated
3 cr
Mode of delivery
Contact teaching
Unit
Faculty of Technology and Seafaring
Teaching languages
- Svenska
Degree programmes
- Degree Programme in Industrial Management
Teachers
- Biniam Tefera
Teacher in charge
Biniam Tefera
Groups
-
PRE22D-VIngenjör (YH), produktionsekonomi, 2022 dagstudier
Objective
Understand the importance of Key Account Mangement.
Get an understanding of the analytical possibilities that exists to get strategic important information from ERP systems.
Get improved analytical strategic skills.
Content
Strategy from different angels.
Materials
Accessible in Moodle, Case text and lecture materials
Evaluation scale
H-5
Assessment criteria, satisfactory (1)
The student shows flaws in her strategic thinking and has a narrow mindset and is inconsistent.
Assessment criteria, good (3)
The student shows signs of a clear strategic thinking process and can see different option and is systematic.
Assessment criteria, excellent (5)
The student shows a clear strategic thinking process sees different options and options that are not evident.
Qualifications
Basic Business Economy,
Marketing,
Cost and Benefit Analysis,
Advanced Cost and Benefit Analysis,
Accounting