Digital Tools in Business: Marketing and Graphic Design ToolsPoäng (4 sp)
Kod: MBADBM0821
Poäng
4 op
Studieperiodens (kursens) lärandemål
Competence objectives of the study unit
To provide students with the skill to use different digital tools needed in their field of business. The students will demonstrate competency by completing individual projects.
Learning Objectives (LOs):
The student has the ability to use software to visually communicate information and ideas and create marketing material.
The student has a basic knowledge of user experience design when it comes to creating user-friendly and good-looking apps and websites.
Studieperiodens (kursens) innehåll
Content of the study unit
Using different software (eg. Adobe Photoshop, Illustrator, InDesign) to visually communicate information and ideas and create marketing material.
Basic knowledge of user experience design when it comes to creating user-friendly and good-looking apps and websites. Using software (eg. Figma or Adobe XD) to create a prototype of an app or a website.
The Student will look through the LinkedIn Learning video material assigned by the instructor and make notes based on the videos. Practical tasks, that are based on video material are done and presented as a screen recording.
Förkunskapskrav
No prior knowledge requirements
Bedömningskriterier, tillräcklig (1)
Assessment criteria
Sufficient (1) and Satisfactory (2)
The student hands in a presentation video where practical tasks are presented. At least 60% (grade 1) / 70% (grade 2) of the practical tasks are done according to instructions.
Bedömningskriterier, goda-synnerligen goda (3-4)
Good (3)
The student hands in a good presentation video where practical tasks are presented.
At least 75% of the practical tasks are done according to instructions. The student has looked through all video material assigned by the instructor and handed in notes based on the videos.
Very good (4)
The student hands in a very good presentation video where practical tasks are presented.
Most of the practical tasks are very well done according to instructions. The student has looked through all video material assigned by the instructor and handed in well-structured notes based on the videos.
Bedömningskriterier, berömliga (5)
Excellent (5)
The student hands in an excellent presentation video where practical tasks are presented.
All practical tasks are done with excellence according to instructions. The student has looked through all video material assigned by the instructor and handed in well-structured notes based on the videos.
Bedömningskriterier, godkänt/underkänt
Evaluation:
0 for FAIL: No participation in the contact lessons, no participation in the online lessons, no presentation tasks, no return tasks
Numerical for PASS from 1 to 5
Anmälningstid
15.06.2024 - 12.10.2024
Tajmning
26.08.2024 - 31.05.2025
Antal studiepoäng
4 op
Prestationssätt
Kontaktundervisning
Ansvarig enhet
Institutionen för företagsekonomi
Undervisningsspråk
- Englanti
Utbildning
- Digital Business and Management
Lärare
- Linda Jönn
Grupper
-
DBM24H-VDigital Business and Management, 2024, full-time
-
DBM23HP-VDigital Business and Management, part-time studies, 2023
Lärandemål
Competence objectives of the study unit
To provide students with the skill to use different digital tools needed in their field of business. The students will demonstrate competency by completing individual projects.
Learning Objectives (LOs):
The student has the ability to use software to visually communicate information and ideas and create marketing material.
The student has a basic knowledge of user experience design when it comes to creating user-friendly and good-looking apps and websites.
Innehåll
Content of the study unit
Using different software (eg. Adobe Photoshop, Illustrator, InDesign) to visually communicate information and ideas and create marketing material.
Basic knowledge of user experience design when it comes to creating user-friendly and good-looking apps and websites. Using software (eg. Figma or Adobe XD) to create a prototype of an app or a website.
The Student will look through the LinkedIn Learning video material assigned by the instructor and make notes based on the videos. Practical tasks, that are based on video material are done and presented as a screen recording.
Vitsordsskala
H-5
Bedömningskriterier, tillfredsställande-synnerligen tillfredsställande (1-2)
Assessment criteria
Sufficient (1) and Satisfactory (2)
The student hands in a presentation video where practical tasks are presented. At least 60% (grade 1) / 70% (grade 2) of the practical tasks are done according to instructions.
Arviointikriteerit, goda-synnerligen goda (3-4)
Good (3)
The student hands in a good presentation video where practical tasks are presented.
At least 75% of the practical tasks are done according to instructions. The student has looked through all video material assigned by the instructor and handed in notes based on the videos.
Very good (4)
The student hands in a very good presentation video where practical tasks are presented.
Most of the practical tasks are very well done according to instructions. The student has looked through all video material assigned by the instructor and handed in well-structured notes based on the videos.
Arviointikriteerit, berömliga (5)
Excellent (5)
The student hands in an excellent presentation video where practical tasks are presented.
All practical tasks are done with excellence according to instructions. The student has looked through all video material assigned by the instructor and handed in well-structured notes based on the videos.
Bedömningskriterier, godkänt/underkänt
Evaluation:
0 for FAIL: No participation in the contact lessons, no participation in the online lessons, no presentation tasks, no return tasks
Numerical for PASS from 1 to 5
Förkunskapskrav
No prior knowledge requirements