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Marketing project (5 cr)

Code: FEJ19MP03-3002

General information


Enrollment

15.06.2023 - 23.10.2023

Timing

30.10.2023 - 17.12.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Faculty of Business

Teaching languages

  • Svenska

Degree programmes

  • Degree Programme in Business Administration

Teachers

  • Kajsa From

Scheduling groups

  • FEK21-J-M (Size: 20. Open UAS: 0.)

Groups

  • FEK21D-J
    Tradenom (YH), h21, dagstudier, Jakobstad

Small groups

  • FEK21-J-M

Objective

The student
- is able to plan, implement and assess a marketing project of his/her own choice.
- is able to collaborate with an external employer and keep her/him up to date about the development of the project.
- is able to apply the right theory to the project.
- is able to create a budget for a project and present the income statements.

Content

The student chooses a marketing project and is supervised by course creator

Evaluation scale

H-5

Assessment criteria, satisfactory (1)

For more information, see yearly course plan

Assessment criteria, good (3)

For more information, see yearly course plan

Assessment criteria, excellent (5)

For more information, see yearly course plan

Assessment criteria, approved/failed

For more information, see yearly course plan

Qualifications

Studies in marketing och former experience in the field of marketing

Further information

For more information, see yearly course plan