Customer Service and Social Media (5 cr)
Code: BC21EP01-3002
General information
Enrollment
01.12.2023 - 03.01.2024
Timing
01.01.2024 - 31.03.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Health and Welfare
Campus
Vasa, Wolffskavägen 31
Teaching languages
- English
Degree programmes
- Degree Programme in Beauty Care
Teachers
- Johanna Nykamb
Teacher in charge
Johanna Nykamb
Groups
-
BC23D-VBeauty Care, full-time studies, 2023
Objective
• The students have knowledge about customer service and are able to adapt it in different work situations and for different customers
• The students understand the importance of and nurture the customer relation
• The students understand and can communicate with different types of customer personalities
• The students can carry out an analysis of customer needs and take the needs and wishes of the customer into consideration
• The students have knowledge about sales work for products and services
• The students understand the importance of social medias and can use them within customer service
• The students can plan, apply and analyze content for social media in Beauty Care
• The students can apply, analyze and develop an approach that promotes sustainable development
Content
Customer Service and Relation
Customer Personalities
Sales Work for Products and Services
Social Media
Content for Social Media in Beauty Care
Location and time
4 January - 22 February 2024, Campus Alere.
Materials
Study and course material on Moodle and according to the teacher's instructions.
Market. (2011). Kundservice. Forma Publishing Group.
Mobile applications.
Students follow the thesis writing instructions for Novia UAS.
Teaching methods
Lectures, practical assignments, workshops, demonstrations, narrative method, discussions and observation.
Employer connections
For course assignment is the aim to cooperate with working life.
Exam schedules
Examination consists of submitted assignments.
Deadline for submitted assignments are in February/March 2024.
More information is given at course introduction.
Completion alternatives
Approved practical assignments and submitted assignments.
Group feedback is given after finished course.
Student workload
The students work 27 hours/cr.
In class: 40hrs
Self study: 95hrs
Total: 135hrs
Further information
More information is given at course introduction.
Evaluation scale
H-5
Assessment methods and criteria
The course is evaluated based on grades (0-5) for assignments (individual and/or team). The average of the grades for assignments form the final grade in the course.
Assessment criteria, fail (0)
The student has not followed the instructions of the assignment and shows especially vague competences within the theme.
The assignments are inadequate or lacking.
The student has not participated or contributed anything during the course.
Assessment criteria, satisfactory (1-2)
The student has partly followed the instructions of the assignments and demonstrates superficial competence and basic understanding of the subject.
The content of submitted assignments are satisfactory.
The student has participated in the course, but the commitment and activity have been low or satisfactory.
Assessment criteria, good (3-4)
The student has almost or has fullfilled the instructions of the assignments and demonstrates good or eminently good competence within the subject.
The content of submitted assignments are good or eminently good.
The student has participated or participated actively in the course and demonstrates commitment for content of the course and course assignments.
Assessment criteria, excellent (5)
The student has fulfilled the instructions of the assignments.
The content of submitted assignments are excellent and exceptionally executed.
The student has been active during the course and demonstrates extra commitment and interest for content of the course and course assignments.
The student has an immerse competence and shows a deeper understanding of the subject in relation to the upcoming profession.
Qualifications
No prerequisite