Marketing law (5 cr)
Code: FEK22ÅDM04-3001
General information
Enrollment
15.06.2024 - 31.10.2024
Timing
01.11.2024 - 31.12.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Business
Teaching languages
- Svenska
Degree programmes
- Degree Programme in Business Administration
Teachers
- Anna Lönngren
Groups
-
ÖH23FEK-FLEXÖppna YH, Flexibelt till tradenom
Objective
The student:
- is familiar with basic competition laws and regulations within Finland and EU
- knows and is able to apply marketing laws and regulations in b2b and b2c
- knows how GDPR and IPR issues affect marketing
- is familiar with general practice in business operations in the field
Content
- consumer rights
- market laws, also in a digital context
- can apply competition and marketing laws in practice
- IPR and GDPR issues
Evaluation scale
H-5
Qualifications
- none