Study Guide

Objective

The student
- Understands company internationalization from theoretical and practical perspectives
- Knows internationalization strategies and -methods
- Knows how to conduct different analyses in a company’s internationalization process

Content

- Reasons for companies to internationalize
- Opportunities and barriers in internationalization
- Business and market entry strategies in internationalization
- Choice of markets and use of analyses (macro and micro business environment)

Location and time

Autumn semester 2024. Lectures according to schedule. Vaasa Campus.

Materials

- Griffin, Ricky W. & Pustay, Michael W. (2020). International Business: A Managerial Perspective. 9th edition (or older). Harlow : Pearson Education.
- Articles and other material provided by the teacher.

Teaching methods

The objective of the course is that the student understands company internationalization from theoretical and practical perspectives, barriers and supportive factors for internationalization, internationalization strategies, location choices and modes of entry. The teaching methods to meet the objective are lectures, guest lectures, group and individual assignments and an exam.

Student workload

Total workload of the course: 135 h
-Of which scheduled studies 40 h
-Of which autonomous studies: 95 h

Evaluation scale

H-5

Assessment criteria, satisfactory (1)

Students understand the concept of internationalization and has the ability to work independent and in a group.
Students have the ability to retrieve information from various sources and understand the importance of the accuracy and reliability of the information.
Students can act ethically and communicate professionally.
Students are aware of issues related to sustainability and responsible action in the company's internationalization.

Assessment criteria, good (3)

Students understand the concept of internationalization and can adapt it in reality.
Students can search information, work successfully independently and in a group.
Students have the ability to assess the accuracy and reliability of the information.
Students can report on their own learning process.
Students can act ethically and communicate professionally.
Students can reason about issues of sustainability and responsible action in the company's internationalization.

Assessment criteria, excellent (5)

Students understand deeply the concept of internationalization and its parameters and can adapt it innovatively in reality.
Students have the ability to do an extensive information search, work successfully independently and in a group.
Students have the ability to analytically assess the accuracy and reliability of the information.
Students can deeply reflect on their own learning process.
Students take the initiative, act ethically and communicate professionally in different situations.
Students can discuss and use the understanding of issues of sustainability and responsible action in the company's internationalization.

Assessment criteria, approved/failed

The criteria for grade 1-2 are not met.

Assessment methods and criteria

Grading system (numerical 1-5):
- 5: The student understands deeply the concept of internationalization and its parameters and can utilize it innovatively in case examples. The student can work fluently in a group and reflect insightfully on the own learning process. Active participation in lectures.
- 3-4: The student understands the concept of internationalization and can adapt it into case examples. The student can work successfully in a group and report the own learning process. Participation in lectures.
- 1-2: The student understands the concept of internationalization and has the ability to work in a group. Passive participation in lectures.
- 0: Fail in examination and no participation and submissions in assignments.

Assessment criteria, fail (0)

Fail in examination and no participation and submissions in assignments.

Assessment criteria, satisfactory (1-2)

The student understands the concept of internationalization and has the ability to work in a group. Passive participation in lectures.

Assessment criteria, good (3-4)

The student understands the concept of internationalization and can adapt it into case examples. The student can work successfully in a group and report the own learning process. Participation in lectures.

Assessment criteria, excellent (5)

The student understands deeply the concept of internationalization and its parameters and can utilize it innovatively in case examples. The student can work fluently in a group and reflect insightfully on the own learning process. Active participation in lectures.

Qualifications

Techniques of Foreign Trade
Cultural Knowledge and Different Market Areas