Marketing projectLaajuus (5 cr)
Code: FEJ19MP03
Credits
5 op
Objective
The student
- is able to plan, implement and assess a marketing project of his/her own choice.
- is able to collaborate with an external employer and keep her/him up to date about the development of the project.
- is able to apply the right theory to the project.
- is able to create a budget for a project and present the income statements.
Content
The student chooses a marketing project and is supervised by course creator
Qualifications
Studies in marketing och former experience in the field of marketing
Assessment criteria, satisfactory (1)
For more information, see yearly course plan
Assessment criteria, good (3)
For more information, see yearly course plan
Assessment criteria, excellent (5)
For more information, see yearly course plan
Assessment criteria, approved/failed
For more information, see yearly course plan
Materials
For more information, see yearly course plan
Further information
For more information, see yearly course plan
Enrollment
15.06.2023 - 23.10.2023
Timing
30.10.2023 - 17.12.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Business
Teaching languages
- Svenska
Degree programmes
- Degree Programme in Business Administration
Teachers
- Kajsa From
Scheduling groups
- FEK21-J-M (Size: 20. Open UAS: 0.)
Groups
-
FEK21D-JTradenom (YH), h21, dagstudier, Jakobstad
Small groups
- FEK21-J-M
Objective
The student
- is able to plan, implement and assess a marketing project of his/her own choice.
- is able to collaborate with an external employer and keep her/him up to date about the development of the project.
- is able to apply the right theory to the project.
- is able to create a budget for a project and present the income statements.
Content
The student chooses a marketing project and is supervised by course creator
Evaluation scale
H-5
Assessment criteria, satisfactory (1)
For more information, see yearly course plan
Assessment criteria, good (3)
For more information, see yearly course plan
Assessment criteria, excellent (5)
For more information, see yearly course plan
Assessment criteria, approved/failed
For more information, see yearly course plan
Qualifications
Studies in marketing och former experience in the field of marketing
Further information
For more information, see yearly course plan