Study Guide

Objective

After completing the course, the student should know the basics of car marketing, how the car trade is structured, how cooperation should work in a car house and what consumer protection looks like in the industry.

Content

- We are familiar with how cars have been marketed through the ages.
- Review of the financial framework in a car house
- The Consumer Protection Act to the parts they apply to the car trade

Location and time

Springtermin 2023 in Vasa

Materials

The material mainly consists of the lecturer's material presented during the course as well as consumer legislation

Teaching methods

The course consists of lectures and team-work

Employer connections

The student also examines examples from the business world that are related to the subject

Exam schedules

A tent is held at the end of the course

Student workload

The course presupposes participation in the lectures as well as own project work to be performed.

Assessment criteria, approved/failed

50% approved in the exam and the assignment approved

Evaluation scale

Approved/Rejected

Assessment criteria, satisfactory (1)

- Active participation in the lectures and approved group work or exam

Assessment criteria, good (3)

- Demonstrated excellent knowledge of tent or group work

Assessment criteria, excellent (5)

Be able to explain how the car trade works and be able to use consumer legislation in conflict situations.

Assessment criteria, approved/failed

according to the lecturer's assessment and if a tent is used and group or individual work done.

Assessment methods and criteria

Tent at the end of the course where 50% must be correct.
- Group work should be approved.

Qualifications

- None